Refreshed digital presence
Africa Educational Trust believes that supporting quality education is key to changing individuals, communities and countries for the better. Founded in 1958, it works across Africa with some of the most disadvantaged communities often in the face of conflict and poverty.
AET had ambitious new fundraising goals and a need for a clearer brand profile to help them cut through a crowded marketplace. We gave them a clear identity, on a very tight budget. We provided a new set of brand guidelines and updated their digital presence, with a new website and social media plan focused on driving engagement and fundraising.
In addition, we refreshed their key messages, brand positioning and visual identity. Visit them on www.africaeducationaltrust.org.uk
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